Find what you are looking for

Go directly to content

Why ASC?

We set the standard for seafood. If you see the ASC label on pack, you can be sure that your seafood was farmed with care.

Our impact

By choosing ASC labelled seafood, you are making a proven, positive impact on people and the planet.

Get involved

Which seafood will you choose for dinner? We've got some suggestions.

Popular links

Follow us and stay up to date:


Join the most recognised certification programme as proof of your responsible farming practices to a global audience.

Our impact

ASC creates measurable positive change in global seafood farming.

Find out more

The ASC programme is successful because of all producers and partners involved. Read our reports and stories.


Join the most recognised certification programme and benefit from trading ASC certified seafood.

Our impact

ASC creates measurable, positive change in global seafood farming.

After certification

In addition to accessing our global network of secure and flexible supply, ASC partners benefit from marketing their ASC certified seafood.

ASC certified seafood in focus at Dutch Christmas festival

December 23, 2015

The Dutch supermarket Albert Heijn organised its first Christmas festival this year. Held at the Railway Museum in Utrecht over three days, more than 30,000 people visited the museum to find inspiration for Christmas dinner.

Among the 70 booths spread across the museum was a wonderful range of fish. And, Albert Heijn’s fish suppliers along with MSC, ASC and the WWF showed how tasty, easy to prepare and responsible fish can be!

All the fish apart from mackerel was either ASC or MSC certified, including plaice, salmon, trout and mussels. Everyone could taste the fish and see how easy it is to cook fish. And, at the live cookery sessions well-known chefs shared their tips.

It was three days of showing people how easy it is to make an informed and responsible choice for certified seafood.

Confidental Infomation