Find what you are looking for

Go directly to content

Why ASC?

We set the standard for seafood. If you see the ASC label on pack, you can be sure that your seafood was farmed with care.

Our impact

By choosing ASC labelled seafood, you are making a proven, positive impact on people and the planet.

Get involved

Which seafood will you choose for dinner? We've got some suggestions.

Popular links

Follow us and stay up to date:


Join the most recognised certification programme as proof of your responsible farming practices to a global audience.

Our impact

ASC creates measurable positive change in global seafood farming.

Find out more

The ASC programme is successful because of all producers and partners involved. Read our reports and stories.


Join the most recognised certification programme and benefit from trading ASC certified seafood.

Our impact

ASC creates measurable, positive change in global seafood farming.

After certification

In addition to accessing our global network of secure and flexible supply, ASC partners benefit from marketing their ASC certified seafood.

Michelin-Starred Armani Ristorante sources ASC certified fish from Croatia

November 28, 2022

Carrying the highest standards of quality cuisine, Michelin star Emporio Armani Caffé & Ristorante in Paris, France, chooses ASC certified fish to serve in their restaurant. Fresh seabass and seabream are sourced from Croatia’s Cromaris, which operates seven fish farms off the Adriatic coast.

At Emporio Armani Caffé & Ristorante, sourcing premium quality and responsibly produced ingredients are key to their restaurant operations. Fruits and vegetables are sourced from a local permaculture garden, ensuring seasonal produce that is fresh, flavourful, and supportive of local biodiversity. , and as for farmed seafood, Manager Matthieu Mori and Executive Chef Massimo Tringali prefer fish from ASC certified farms.

“ASC’s work allows us to select top-level suppliers. The Cromaris product has low percentages of fat and a very delicate taste,” says Tringali. “It’s an excellent fish, and it is ASC certified, so we know it is responsibly farmed.”

Mori adds: “We decided to source ASC certified fish first because we believe it is important to integrate aquaculture into our sourcing, as wild fishing is suffering from overexploitation. At the same time, it is important for us to choose sustainable aquaculture. That is why we need the support of ASC to help us identify responsible farms.”



Quality and Assurance for Customers

Emporio Armani Caffé & Ristorante has also achieved the , which proves its commitment to sustainable sourcing. This certification assures consumers and seafood-buyers that ASC labelled products come from a certified responsible farm.

“ is an added value for our restaurant and an assurance for our customers that the fish we serve comes from a responsible, ASC certified farm. To obtain it we had to follow different rules to prove the fish we claim to be certified actually is certified,” says Mori. “For instance, we had to install separate refrigerators and train the teams to set the certified products apart from the other products. Then we had to do an audit by an independent third-party to confirm that we were complying with these rules.”

Commitment to Quality and Environmental Responsibility

Being one of the fish suppliers for Emporio Armani Caffé & Ristorante, Cromaris ensures freshness in their products through their delivery system. A buyer can place an order one day, and the fish is harvested the next day. The same day as harvest, or possibly the day after, the fish is delivered – fresh, unfrozen – to the buyer’s door. In Europe, the Cromaris fish on your plate at dinner may have been harvested earlier that day!

With ASC certification across all seven of their farms, Cromaris commits not just to delivering quality fish but also to their social and environmental goals. Excellent seawater quality is a baseline upon which Cromaris has carefully crafted numerous responsible farming practices for their fish, which are all native species in the region.

“The ASC certification plays into everything that we do on the farm,” says Ivana Šimunović, Marine Biologist at Cromaris. “We’re already working to extremely strict standards, but it adds an extra check and balance, and if we fail to comply with any of the ASC requirements, we risk losing our certification.”

“We pay great attention to fish feed,” says Šimunović. “Years of hard work and perfecting of the feed formulation has resulted in fish rich in omega-3 fatty acids and a positive ratio of omega-3 and omega-6 fatty acids. It’s like a curated diet for athletes. These fish are getting the best nutrition possible!”


From the farm straight to the fork of consumers, ensuring the fish on a customer’s table is responsibly produced is a high priority for restaurants such as Emporio Armani.

As responsible sourcing becomes ever more important, we are seeing consumer awareness of the ASC logo continuing to increase.

According to the latest ASC Consumer Survey, in France alone, 48% of the consumers surveyed recognise the ASC label while the trust level in the ASC logo reached 68% among French consumers. To learn more about ASC’s growing global awareness, visit this article.

Confidental Infomation