
Choose responsibly farmed seafood
Choose the ASC label

Why Choose the ASC Label?
When you choose ASC labelled seafood, you can be sure that the product you buy is having a positive effect on fish, farm, people and planet.
ASC certified farms:
- Have met the highest fish welfare requirements
- Work on constantly improving their farming practices, and operating in a legal and ethical way
- Put the lives and livelihoods of workers and local communities front and centre
- Conserve biodiversity at the farm and beyond by taking risks and their impacts into account.
- Use responsible feed that limits impact on people

What is ASC?
Why does responsible seafood farming matter?
Only through responsible seafood farming that cares for fish, the farm, people and the planet can we:
- Ease pressure on natural resources, like water
- Protect precious ecosystems
- Promote economic opportunities; and
- Address food security challenges
Learn more about seafood
Tales from the farms
Meet the responsible seafood farmers proudly demonstrating their commitment to responsible farming practices.
Seabream
ASC certification has opened the doors to a Michelin-starred restaurant for a Croatian seabass and seabream farm.
Shrimp
Nurturing nature and local peoples: the story of a responsible shrimp farm in Ecuador.
Salmon
A salmon farm is helping to revive a rural community in Scotland: meet Rosie, a responsible salmon farmer.